Products by Keter Plastic have been recognized worldwide for its high quality. Alejandro Pena, the CEO of Keter Plastic USA, is pushing his company to remain committed to sustainability and is a proponent of “green products” while also maintaining the brand’s vision and focus on quality. The Plastic USA creates affordable yet durable products that are safe for children and adults alike.

The Plastic products are made from polyethylene, polypropylene and polystyrene. All of these materials are recyclable, except for polystyrene. Alejandro Pena says that he does not feel that plastic products should be recycled because it has a lower quality than the original product, and is not worth the cost. Instead, the Plastic takes back its products to be reused or repurpose in another way and has created a program called “Keterecycle.” This program allows consumers to bring used Plastic to any retail store location where the products will then be recycled into sheets of plastic that can be used in other consumer goods.

The Plastic has been operating for over 40 years and remains one of the largest manufacturers of plastic furniture in the world, as well as a leading provider of plastic playgrounds. In an effort to remain committed to maintaining quality, Alejandro has implemented a philosophy called “Ketervalue,” which involves following good manufacturing practices (GMP) and other procedures that are thought to keep Plastic products safe and sanitary for consumers.

The value is responsible for the company’s high-quality products, in addition to its focus on sustainability. Alejandro Pena has been at the helm of the company since 2006 and has been expanding Keter’s reach throughout the Americas by bringing their products to parts of Canada and Latin America where they were previously not available. Pena is a proponent of “green products” and is using his experience as a chemical engineer to build on Keter Plastic’s vision of creating quality, affordable products that are safe for all consumers.

Original source to learn more: https://pitchbook.com/profiles/company/148590-82