The article reflects on Direct Selling and how it contributes to the economy with companies upholding it. It is essential to acknowledge that direct selling eliminates the traditional retail notion of intermediaries. With Direct Selling, the list of intermediaries reduces by connecting the distributors and consumers directly.

Direct Selling has three forms: Single-Level, Party Plan, and Multi-Level Marketing.

Single-Level marketing focuses on enlarging the customer base instead of a direct selling team. In the case of Party Plan marketing, the company hosts a party for people by inviting them to try new products and use the feedback to create an extensive network. In the case of Multi-Level Marketing, direct sellers do not hire employees; instead, they support people to market and sell products. Upholding the method reduces the marketing cost and increases the income opportunities for others.

Looking at India, Direct Selling has a future as per the KPMG and Federation of Indian Chambers of Commerce and Industry report, where the two estimate the industry has the potential of reaching INR 64500 Crore by 2025. The proliferation of the industry in the country revolves around steady direct seller growth. The sector’s expansion will directly impact the economy, considering its potential to create employment for at least two crore people in India with the rise of the gig economy.

QNET leads in Direct Selling in India, considering the number of direct sellers. With Covid-19 affecting almost everyone across the globe, men and women of all ages indulged in direct selling and have benefited by earning.

QNET boasts of a wide range of products and has owned direct selling as the method of doing business for a while. An individual can visit QNET India e-Store to view health and wellness, beauty, and home products and attest that the company is not a scam.

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More about QNET on https://qnet-india.in/