Joel Friant Continues to Make Innovative Moves in the Culinary and Business Sectors

Joel Friant is a successful entrepreneur who is particularly skilled when it comes to product creation. He also has experience with home-based businesses and teaches other business owners how to be successful. Friant has a passion for helping others and hopes that those who follow his tips and suggestions experience prosperity in their chosen professionals.

Friant was formerly in the home remodel and real estate business, and started working in the restaurant world in 1995. He is credited with creating the first fast food Thai concept in the country, and branded himself as ‘The Thai Guy.’ Friant also decided to use his love for the habanero chili pepper to create the Habanero Shaker, which is his flagship product.

The Habanero Shaker became one of the best-selling seasonings in grocery stores in Washington State, and Friant enjoyed this success while starting his own real estate business, in which he purchased foreclosed homes, remodeled them and sold them. He also became well versed in the mortgage business, and in 2003, opened a mortgage lending company.

Once the financial crisis of 2008 hit, Friant started to study in the reasons why some people experienced wealth while others didn’t. He started to create his own theories and concepts, such as ‘The Income Thermostat‘ and used writings from Wallace Wattles and Maxwell Maltz as inspiration. Joel then started teaching these concepts to others and has written a number of articles that have been published around the world. Friant has also held several seminars, teaching others how to effectively build wealth.

Friant developed an interest in online sales in 2012, and completed a course that taught him how to sell items on Amazon and eBay. These online platforms are where he would sell his Habanero Shaker product, along with other items that appealed to his audience. After seeing that this aspect of his business was also successful, Friant started learning more about crypto-currencies, and started talking with industry leaders around the country to find innovative ways to incorporate this into his business as well.

Currently, Joel Friant participates in success training full time and teaches others about his creative concepts to help fuel their passion for business and innovation while sharing the health benefits of The Habanero Shaker.

Success Marks the Career of Scott Rocklage at 5 AM Ventures

Dr. Scott Rocklage started working as a venture partner at 5 AM Ventures in 2003 before working his way up as a managing partner in 2004. He has worked as a healthcare executive responsible for providing strategic leadership that resulted in the approval of Cubicin, Omniscan, and Teslascan as U.S New Drug Applications. He is also credited with entering numerous drug candidates into a clinical trial.


Dr. Rocklage also sits on the board of Nycomed Salutar as the President and Chief Executive Officer as well as Cubist Pharmaceuticals as the Chairman and Chief Executive Officer. While working at Catalytical and Salutar, Dr. Rocklage held various R&D positions. He is a former board member of Novira, which was recently acquired by Johnson & Johnson as well as board chairman of Replypsa. Dr. Rocklage currently sits on the boards of Epirus, Kinestral, Cidara, and Rennovia as well as boards of Pulmatrix and Epirus.


Scott Rocklage attended the University of California where his relentless efforts earned him a BS in Chemistry. He, later on, earned his Ph.D. in Chemistry from the Massachusetts Institute of Technology. While at college, Scott Rocklage would conduct his research in Richard R. Schrock’s laboratory. Over time, Scott Rocklage has invented close to 30 U.S. Patents and authored about 100 articles subject to peer review. Under the leadership of Scott Rocklage, 5 AM Ventures has quickly grown to become one of the venture capital companies that focuses on improving life science. The firm supports initiatives that utilize cutting-edge breakthroughs in the world of medicine to develop solutions to solve healthcare needs.


Companies that operate under 5 AM Ventures are at the forefront developing modern approaches to diagnose, prevent, and treat a broad array of medical conditions. 5 AM Ventures has a strong background in the worlds of finance, business operation, legal, medical, and scientific. That creates a unique approach to managing life science companies. 5 AM Ventures deals with all roles related to operating a business such as operations managers and strategists. Scott Rocklage utilizes a hands-on approach when it comes to managing life science companies. Over time, this approach has proved to be a winning component in forging investment opportunities.


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